>> CHOOSE YOUR OWN BLACK FRIDAY DEALS - Head over to the specials page to learn more! <<
Better Riding by Belt...It's a Priority
We have a wide variety of different bicycles & it can be difficult to find the right one for you. Let us help you find the perfect bike.
Your cart is currently empty.
Filters
Category
Gearing
Icon
It Fits My
It Is A
Kids
174HUDSON Bike Cover
$ 19.99
174HUDSON Cable Actuated Hydraulic Disc Brake Caliper
$ 74.99
174HUDSON Chain Combo Lock
$ 24.99
174HUDSON Convertible Hip and Crossbody Bag
$ 49.99
174HUDSON Feed Bags
174HUDSON Handlebar Bag
174HUDSON Handlebar Mount Bluetooth Speaker
$ 29.99
174HUDSON Multi-Tool
174HUDSON Pannier Backpack
$ 89.99
174HUDSON Pannier Tote Bag
$ 69.99
174HUDSON Pedal Straps
$ 14.99
174HUDSON Porteur Rack Bag
$ 59.99
174HUDSON Rear Rack
174HUDSON Saddle Bag
174HUDSON Sideload Bottle Cage
$ 13.99
174HUDSON Silicone Phone Holder
$ 9.99
174HUDSON Small U-Lock
174HUDSON Suspension Dropper Seatpost
$ 159.99
174HUDSON Suspension Seatpost
$ 119.99
174HUDSON Top Tube Bag
174HUDSON Trunk Bag
$ 39.99
174HUDSON Wall Mounted Bike Rack
174HUDSON Waterproof Half Frame Bag
$ 44.99
174HUDSON Waterproof Handlebar Bag
174HUDSON Waterproof Pannier Bag
27.2 Seat Post - Two Bolt for Fleet Use
$ 30.00
988-HOTLINE SPECIAL EDITION COAST
$50 from each purchase of the limited-edition Priority x Arteza 3-speed beach cruiser will be donated to Vibrant Emotional Health to support the 988 Suicide & Crisis Lifeline.
$ 679.00
Abus Frame Locks
AirTag Anti-Theft Security Bell
$ 16.99
AirTag Bell - Black
Altangle Work Stands
$ 199.00 $ 265.00
ARCH ZIP HOODIE (NEW)
$ 58.99
AUTHENTIC T-SHIRT (NEW)
$ 18.74 $ 24.99
Axiom Transit Rack - Black (FOR BABY SEAT USE ONLY)
$ 50.00
BELT DRIVE T-SHIRT (NEW)
Bicycle Mirror
Bike Reflectors (F+R)
$ 9.00
Brake Pads (rim brake)
$ 7.00
Brakes and small parts
$ 10.00
BRILLIANT L TRAIN
A nimble, quick belt drive bicycle with larger gear range to tackle a leisure ride or daily commute.
$ 749.00 $ 850.00
Burley Baby Seat - Rack Mounted Black ASSY
$ 199.99
CLASSIC PLUS - GOTHAM EDITION
The stylish NYC-inspired cruiser that’s fit for light urban commuting.
$ 599.00
CLOSCA Helmet Loop: Priority Bicycles Exclusive
$ 39.99 $ 79.99
Comfort High Rise Stem
Comfort Saddle
$ 34.99
Current Battery Range Extender
$ 699.00 $ 799.00
DECADE T-SHIRT (NEW)
Delta Carbylon Water Bottle Cage
$ 26.99
Delta Cargo Net
Delta Wall Racks
$ 21.99
Ding Dong Bell
DropperPts
$ 248.00
eClassic Plus 36V Battery Charger
$ 79.99
ELEMENT Handlebar Bag
$ 25.00
Enviolo Manual Controller/Shifter with Cables
$ 35.00
Enviolo Multiturn Interface for Embark
Everyday BikePack Pannier Backpack
$ 99.99 $ 150.00
External BB/Cassette Driver Lockring Tool
Flat Resistant TPU Inner Tubes
Fleet Customization and Branding
Foldylock
Front Hooptie Bracket (2021)
$ 60.00
Gates Carbon Drive Belts
Gates Carbon Drive Cranksets
$ 64.99 $ 269.99
Gates Carbon Drive Fixed Gear Sprocket for Ace
Gates Carbon Drive Front Sprockets
$ 64.99
Gates Carbon Drive Rear Sprockets
Gates Classic 1.0 Drivetrain Replacement
Gift Card
Gift Wrap
$ 4.99
Green Guru Fullshift Frame Bag for 600X
$ 84.99 $ 100.00
Handle Bar Light Mount (Mount Only)
$ 2.00
Hayes Dominion A4 Brake (Fits 600x)
$ 250.00
Headset Bearings
$ 6.00
High Power Light Set With Brake Light
Hooptie Rails (Longtail) - Single Sided
Hot Sauce Sauce
ICONS LONGSLEEVE T-SHIRT (NEW)
$ 32.24 $ 42.99
Include Headset Top Cap and Bolt
$ 0.00
Jetty Coast 2024
Relive the magic of beach days with our limited edition 2024 collab capsule. This 3-speed bike is your ride for sunrise chases, sunset vibes, and every adventure in between.
Kenda Klondike Studded Tires 700c
$ 99.99
Kickstands and Replacement Parts
$ 3.00
$ 379.00
KryptoFlex 815 Combo Cable Lock
$ 17.95
Kryptonite Combo 1218 for FLEET use
$ 40.00
Kryptonite New York U-Lock
$ 147.95
MagicCarpet
$ 75.00
Misc. Seatpost Parts
MSW AirLift Floor Pump
MSW CO2 Inflator Kits
$ 3.99
MSW CP-100 Platform/Clipless Pedals
NYC Assembly
OneUp Dropper Seatpost
$ 209.99 $ 244.99
OneUp EDC Lite Multi-tool
Original Priority Classic Replacement Parts
PinHead Wheel and Seat Locks
Pinion Gearbox Oil
Pinion Lockring Tool
Planet Bike Happy Hands Shifty Grip
Plastic Bar End Plug for Grips (1 PCS)
$ 1.25
PNWDrop
Polisport Guppy Baby Seat only ASSY
Polisport Guppy Baby Seat w/ Rack Included
$ 149.99 $ 199.00
PRIORITY 174 HUDSON T-SHIRT
PRIORITY 600
The most versatile road & gravel capable all-season bicycle
$ 2,499.00
PRIORITY 600ADX
Our belt drive Pinion hardtail, designed with Ryan Van Duzer for cross-country & bike-packing adventures. Comfort + Capability + Compatibility make the ADX the ultimate adventure bike.
$ 3,499.00
PRIORITY 600HXT
Combining cutting-edge responsiveness and range of Pinion Smart.Shift, unmatched Gates Belt durability, and modern MTB geometry the 600HXT is ready for anything on the trails ahead.
$ 3,999.00
PRIORITY ACE
Our belt drive single speed bicycle that’s built for simplicity and speed.
PRIORITY APOLLO GRAVEL
The only drop-bar, Shimano Alfine Gravel & Commuter bicycle
$ 1,999.00
Priority Basket Bag
Priority Beanie - Unisex
$ 11.24 $ 14.99
PRIORITY CIRCLE T-SHIRT
PRIORITY CLASSIC PLUS
The original low maintenance belt drive everyday cruiser.
PRIORITY COAST
The only belt drive beach cruiser designed to tackle the salt, sand, and water in coastal environments.
$ 549.00
Priority Commuter Bars
PRIORITY CONTINUUM ONYX
The all-season, ready-out-of-the-box, belt drive commuter and touring bicycle.
$ 1,349.00
PRIORITY CURRENT E-BIKE
The Current is the most progressive e-bike on the market, with more power and comfort than the competition at an unmatched price. Note: Can only be shipped via Ground to the Contiguous US
$ 3,299.00
Priority Current Spare Battery
Priority Duzer Cruzer
An ultralight simple single-speed cruiser that's inspired by the @bouldercruiserride perfect for rides around town and cruising ANYWHERE!
Priority e-bike Charger
PRIORITY E-CLASSIC PLUS
From cruising to light commuting, the e-Classic Plus provides a subtle energy boost without the maintenance & heft of other e-bikes.NEW: With throttle! Note: Can only be shipped in the Contiguous US.
$ 1,499.00
PRIORITY E-COAST
The ONLY electric belt drive beach cruiser on the market! Note: Can only be shipped via Ground in the Contiguous US. "Excellent bike...works miles after miles" - Slash Gear Review
PRIORITY EIGHT
The low maintenance sport hybrid! From the daily commute, to fitness miles, to weekend errands, to casual rides with friends—THE EIGHT is THE GREAT sport hybrid with unmatched durability that lasts!
$ 999.00
Priority Fenders
PRIORITY FOLDER
The Priority Folder is the most compact, versatile bicycle we’ve ever offered. It's a folding bicycle that's ideal for intermodal commuters and recreational riders with limited storage space.
$ 949.99
Priority Front All Alloy Rust Free Basket
Priority Front Pannier Rack, Black
Priority Front Porteur Rack
$ 67.99
PRIORITY GEMINI SMART.SHIFT GRAVEL
The Pinion Smart.Shift-equipped, Gates Carbon Drive-enabled, drop bar gravel bike. Innovation, durability, and performance in an unbeatable package.
PRIORITY GOOD VIBES KIDS T-SHIRT
Priority High Power Horn
PRIORITY JOKER
The Joker is designed for velodrome and closed course track racing. It's brakeless and FAST with a 70-tooth front sprocket that’s as powerful as it is jaw-dropping!
$ 1,399.00
PRIORITY LABEL T-SHIRT
PRIORITY LAUNCHPAD
The Launchpad embodies our mission to deliver low-maintenance bicycles designed for riders 10+. Available in four vibrant colors, the 26" wheel-sized Launchpad will help riders fly into their teens.
$ 499.00
Priority Light Set Front & Rear
PRIORITY SAUCE
The Sauce is awesome for crushing trails, blasting pump tracks, beer (or coffee) runs, mashing the streets, or whatever you can think of. We're now serving the Hot Sauce—with 7 speeds in Chimichurri!
$ 799.00
PRIORITY START 16"
Our 16-inch wheeled belt-drive kid’s bike targeting the 3-7 year old early rider.
$ 329.00
PRIORITY START 20"
Our 20-inch wheeled belt-drive kid’s bike targeting the 5+ year old early rider ready for longer rides on more terrain.
Priority Start 24 Red
$ 449.00
PRIORITY START 24"
Our 24-inch wheeled belt-drive kid’s bike targeting the 7+ year old rider who wants quality, flexibility, and simplicity.
PRIORITY TRON T-SHIRT
PRIORITY TURI
The premium upright comfort bike with an accessible fit and hassle free shifting. Now featuring a cruiser style handlebar for an upright fit letting you roll for miles!
$ 949.00
Priority Water Bottle 21oz Clear
Rack and Basket Spare Hardware
Rear Hooptie Bracket (2021)
Redshift Arclight Pedal Set
$ 139.99
Redshift ShockStop Suspension Stem
$ 189.99
Replacement Bottom Brackets
Replacement Grips (SETS)
$ 15.00
Replacement Inner Tubes