Products

BRILLIANT L TRAIN

A nimble, quick belt drive bicycle with larger gear range to tackle a leisure ride or daily commute.

$ 749.00 $ 850.00

CLASSIC PLUS - GOTHAM EDITION

The stylish NYC-inspired cruiser that’s fit for light urban commuting.

$ 599.00

PRIORITY 600

The most versatile road & gravel capable all-season bicycle

$ 2,499.00

PRIORITY ACE

Our belt drive single speed bicycle that’s built for simplicity and speed.

$ 549.00 $ 799.00

PRIORITY APOLLO GRAVEL

The only drop-bar, Shimano Alfine Gravel & Commuter bicycle

$ 1,999.00

PRIORITY CONTINUUM ONYX

The all-season, ready-out-of-the-box, belt drive commuter and touring bicycle.

$ 1,349.00

PRIORITY CURRENT PLUS E-BIKE

The Current Plus is a cutting-edge e-bike with enhanced power, a 720Wh battery, upgraded comfort, and advanced features, all at an unbeatable value. Reliable, versatile, and built to last.

$ 3,299.00

PRIORITY E-CLASSIC PLUS

From cruising to light commuting, the e-Classic Plus provides a subtle energy boost without the maintenance & heft of other e-bikes.NEW: With throttle! Note: Can only be shipped in the Contiguous US.

$ 1,799.00

PRIORITY FOLDER

The Priority Folder is the most compact, versatile bicycle we’ve ever offered. It's a folding bicycle that's ideal for intermodal commuters and recreational riders with limited storage space.

$ 899.00 $ 949.99

PRIORITY ORIGINAL CURRENT E-BIKE - SALE!

The Current is the most progressive e-bike on the market, with more power and comfort than the competition at an unmatched price. Note: Can only be shipped via Ground to the Contiguous US

$ 2,499.00 $ 3,499.00

PRIORITY SAUCE

The Sauce is awesome for crushing trails, blasting pump tracks, beer (or coffee) runs, mashing the streets, or whatever you can think of. We're now serving the Hot Sauce—with 7 speeds in Chimichurri!

$ 799.00

PRIORITY TURI

The premium upright comfort bike with an accessible fit and hassle free shifting. Now featuring a cruiser style handlebar for an upright fit letting you roll for miles!

$ 949.00