We have big plans

One of the most rewarding parts of what we do is making time to connect with people who love riding bicycles. That is why, over the past few years, we have spent time organizing events and attending shows as best we can. This year, we have a summer FULL of events where you can come say hi if you are in the area. We will continue to update this page with information as we approach these dates. We hope to see you out there!

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The Priority team

About our events

May 3

Bike the boroughs ride through NYC

There’s nothing like a full day rolling through New York City — car-free streets, iconic bridges, and thousands of riders all moving together. Whether it’s your first big city ride or a yearly tradition, having the right bike makes all the difference.

Register for the ride and save 15% on your next Priority Bicycle!

LEARN MORE

May 28 - 31

Ride Montréal with Tom Babin

Tom Babin is heading to Montréal — and bringing the Shifter mindset with him. We’re hosting a group ride as part of the Go Bike Montréal Festival weekend, finishing with a reserved space and drinks.

Schedule:
FRIDAY: MAY 29
Tour la Nuit — Ride Through Montréal

SATURDAY: MAY 30
Ride with Tom Babin + Community Meet-Up

SUNDAY: MAY 31
Tour de l’Île de Montréal

More Info